At Kindi Kids, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or use our products and services.
Information We Collect
We collect information to provide better services and products to all our users. The types of information we collect depend on how you interact with us, but may include:
- Contact information such as name, email address, mailing address, phone number when you register an account with us.
- Login credentials like usernames, passwords, and security questions when you create an account.
- Demographic information including age, gender, location, and preferences when you provide it in surveys.
- Financial information like credit card number, expiration date, and billing address when you make purchases.
- Purchase history including products purchased, date of purchase, and store location.
- Postal and email communications if you contact us with questions or comments.
- Social media posts and interactions if you engage with our social media accounts.
- Website usage data including pages visited, links clicked, videos viewed, and other actions.
- Mobile device data such as IP address, browser type, operating system through our mobile app.
- Sweepstakes or contest entries including name, contact information, and any other data submitted.
We use tracking technologies like cookies to collect some of this information. You can control cookies through your browser settings and other tools.
How We Use Information
Kindi Kids uses the information we collect for purposes that include:
- Providing, operating, and improving our website, products, services, and advertising.
- Processing orders and payments for products or services purchased.
- Sending product updates, recall notices, and other transactional communications.
- Responding to comments, questions, and requests for customer or technical support.
- Communicating about promotions, upcoming events, and other news.
- Displaying personalized content like wishlists and product recommendations.
- Conducting research and analysis to improve our products and services.
- Preventing and detecting fraud and other security incidents.
- Protecting the safety, rights, and property of Kindi Kids, our customers, and the public.
- Enforcing our Terms of Service and other policies.
- Complying with legal obligations like subpoenas, warrants, or other law enforcement requests.
- Operating and expanding our business activities, like mergers, acquisitions, or asset sales.
We only process personal information for the purposes stated in this Privacy Policy. If we need to use data for other purposes, we will ask for your consent beforehand.
How We Share Information
Kindi Kids does not sell your personal information to third parties. We only disclose data to:
- Service providers and partners who assist us in operating the website, conducting our business, or serving customers.
- Subsidiaries and affiliates within our corporate family that distribute Kindi Kids products internationally.
- Successors who may acquire Kindi Kids through an asset sale, merger, acquisition, or bankruptcy.
- Law enforcement agencies, government authorities, and courts as required by subpoenas, warrants, or other orders.
- As disclosed with your consent or direction to share your personal information.
We only disclose or share personal data with trusted partners who provide sufficient guarantees of data privacy and security. We do not allow third parties to use data about you for their own purposes.
Data Retention and Deletion
Kindi Kids retains personal information as long as required to fulfill the purposes outlined in this policy or as legally required. For example:
- Account information like usernames and emails are kept until you delete your account.
- Purchase transactions are retained for financial reporting and tax purposes.
- Marketing data like email lists are stored until you unsubscribe.
- Data subject to a legal hold is kept until the matter is resolved.
- Server logs and other usage data is deleted after 12 months.
When personal information is no longer required, we securely delete it from our systems. Paper documents are shredded and digital data is anonymized or securely overwritten.
Your Data Rights and Choices
At Kindi Kids, we respect your right to access and control your information. You have choices about how your data is collected and used:
Access Requests: You may request a copy of personal data we hold about you.
Deletion Requests: You may request that we delete some or all of your information.
Data Portability: You can ask for a machine-readable copy of certain account data to take with you.
Marketing Preferences: You can opt out of marketing communications we send you.
Cookies: You can use browser settings to accept or reject new cookies and clear existing cookies.
Device permissions: You can revoke app permissions like location or camera access.
Right to Object: You may object to use of data for direct marketing, research, or other purposes.
To make a request, please contact our privacy team using the information in the Contact Us section below. We will promptly honor your requests in accordance with applicable law.
Data Security
Kindi Kids implements safeguards to protect your data and mitigate risks like loss, misuse, unauthorized access, disclosure, or modification. Our security controls include:
- Encryption of sensitive data like passwords and financial information.
- Network security like firewalls, intrusion prevention, and endpoint monitoring.
- Access controls like multi-factor authentication and principle of least privilege.
- Internal policies that limit data access to employees based on job function.
- Secure disposal of data like shredding paper documents and wiping digital media.
- Regular testing of security procedures and breach incident response plans.
While we strive to protect information, no security controls are 100% effective. We cannot guarantee the security of your data.
Children’s Privacy
The Kindi Kids website is intended for general audiences and not directed at children under 13. We do not knowingly collect any personal data from children without verified parental consent.
If you believe your child has provided information without your consent, you may contact us to request its deletion.
International Data Transfers
Kindi Kids is headquartered in the United Kingdom and has affiliates in other countries. When you use our website or services, your data may be processed globally by Kindi Kids, its divisions, and trusted third parties. We transfer data securely following applicable laws.
Changes to this Policy
We may modify this Privacy Policy when necessary to reflect new services, data uses, or legal requirements. The effective date at the top shows when it was last updated. Significant changes will be announced through the website or other means. Your continued use of Kindi Kids after changes are made signifies acceptance of the revised Privacy Policy.
How to Contact Us
Please direct any questions or concerns about this Privacy Policy or data processing to our Privacy Officer:
Kindi Kids LLC
123 Kindi Lane
London, UK K12 34K
Email: [email protected]
Phone: 020 7946 0012
You may also contact our EU Representative for data privacy matters:
Kindi Kids GmbH
Berlin, Germany
[email protected]
We are committed to working with you to obtain a fair resolution of any complaint or privacy concern.
Additional Information for the EU
If you reside in the European Union, you have certain rights under the General Data Protection Regulation (GDPR) in addition to those outlined above. These include:
- Right of access
- Right to rectification
- Right to erasure
- Right to restriction of processing
- Right to data portability
- Right to object
- Right not to be subject to automated decision-making including profiling
For more information on how these rights apply, please contact our EU Representative.
If you believe Kindi Kids has infringed your data protection rights under the GDPR, you may file a complaint with your local supervisory authority.
California Privacy Rights
If you reside in California, you have additional data rights outlined in the California Consumer Privacy Act (CCPA). These include:
- Right to know the categories of personal information collected, disclosed or sold.
- Right to request deletion of personal information collected or maintained by Kindi Kids.
- Right to opt out of sale or sharing of personal information. (Note: We do not sell data).
- Right to non-discrimination for exercising CCPA rights.
You may designate an authorized agent to make privacy rights requests by providing legal documentation of the designation to [email protected].
Thank you!
Thank you for taking the time to understand Kindi Kids’ privacy policy. We appreciate you trusting us with your information and promise to use it responsibly to enhance your experience with our products and services. Please contact us with any questions!